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Is a Custom Mobile App a Good Investment For Your Business?

November 15, 2017

Would having a custom mobile app be a good investment for your business? The short answer is yes, but there are several reasons why having a custom mobile app for your business is such a wise choice.

Mobile Payments

Mobile apps make it easier for customers to make purchases from your business because typically all business related mobile apps accept mobile payments. This helps customers and clients make their decision to buy from you a breeze. You can even link your mobile app with an online payment platform such as PayPal or Stripe so that customers don’t even have to pull out their debit or credit card in order to make a purchase. You make it much easier for your audience to buy from you when your business has a mobile app.

Customer Engagement

Since mobile apps were created to take your audience into a higher level of connection with your business, it is only natural that customers would feel more inclined to stay longer in your mobile app than they would on your website or even within your psychical store or office. The time is a lot less limited when customers are using mobile apps, and unlike web browsers there’s less of a tendency to have several tabs open from other websites that might be distracting to the user experience.

Brand Image

Your brand’s image means a lot, and how people perceive your business can either deter or encourage their actions towards your business. Mobile apps allow you to have the freedom to clarify your message as much as possible. With a mobile app you can have your own place for your audience to gather and connect with you as well as one another inside of your app. Since the majority of mobile device users are active on social media platforms, if you deliver that same user to user connected experience within your mobile app you’ll increase how long they stay within your mobile app. Your brand’s image in their eyes will get even better if you do this while also providing solutions to their issues and concerns right away. Your satisfied mobile app users will even spread more positive messages about your business for you, as they share it on other social media platforms as well as through conversations with their close friends.

Simplified Communications

With a mobile app you don’t have to worry about spending money on letters and postage from mailing out promotions about your business. You don’t even have to worry about scheduling and sending out lengthy emails to your entire audience. Within your mobile app you can send push notifications to your audience. You can segment and schedule these messages easily. You’ll save time and money by communicating with your audience through your mobile app. You can also respond to your audience quickly through your mobile app.

As you can see a custom mobile app is definitely a good investment for your business. The question now is, when are you going to make that investment? With App7 we offer different pricing plans and options that you can choose from to make your mobile app the ultimate investment for your business. Decide what it is that you want to do, and contact us at any time and our team will get back to you in response to any questions that you may have.

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