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The Pros & Cons of Adopting Social Walls in Your Mobile App Network

February 02, 2018

These days social media is the hottest way for people, businesses, and organizations to stay connected to one another. With that in mind, everyone is trying to jump onto the social media bandwagon by incorporating social walls into their apps and websites. There are a lot of advantages to doing this and a couple of minor disadvantages as well. Let’s look at these and then show you how you can adopt social walls into your app and thus increase your customer interaction potential.


Obviously, having your customers in your app more often and for longer periods of time increases the chances that they will make a purchase or place an order. It has also been shown that having social walls in an app increases the level of customer satisfaction because it allows users to interact with each other regarding products, services, and other aspects of your operation. In the old days, people just left a review of a product or service on a forum or a sales page. Now, however, with the advent of social media people are able to engage with each other about your products and services in real time. They may also find themselves “hanging out” in the app to interact with people that they met because of you and your business and that means that they are already in position to do more business with you.


There are very few disadvantages that can come from incorporating social walls in your app, but the ones that do exist are significant. One possible downside is that customers may try to troll others and steal potential business from you. This can be handled easily though by keeping a careful eye on the activities of your users in the social zone and kicking spammers, trolls, bots, and others out of your app network quickly. If you have a social media marketing person or use an agency to handle your SMM tasks they can even take care of this for you. Another is the possibility that you could see a slow down in your app’s performance by incorporating a social wall in it. This can also be alleviated by making sure that your social wall is built with fast and reliable code, and that the majority of the activities needed to power your social zone are done server-side instead of device side. An additional advantage to this is that this will also make the app smaller and thus it will download and install faster, take up less space on a customers device, and be more reliable when they use it.

If you would like to try out the idea of having a social wall in your new custom app, you don’t have to spend a lot of money having the feature developed. With you can not only get a great new custom mobile app for your business o organization, but you can also have a social wall included in it with no additional time or expense having to be involved. App7 lets you build a great mobile app without having to know anything about app development and without having to ever write a single line of code (unless of course you really want to). App7 uses a simple point and click interface which lets you build your app with the same drag and drop simplicity that you have used with other services such as SqaureSpace, Shopify, and VistaPrint. With App7 you can get a mobile app built in as little as a couple of hours. The team at App7 will then test your app, list it with all of the major app stores, and even work to the get you ranked on GooglePlay. All of this is included in a single monthly price plan that fits any business or organization budget. App7 even includes a ready to use social wall plugin system that lets you build your very own social network right inside of your app easily.

Now that you see the advantages of having a custom mobile app with social wall capability included its time to make it happen. Our team at App7 would love to show you how easy it is to use our tool and build your new app. You can contact us using our online form, or if you prefer, you can call our office at (866)882-8484. Let us help you get the custom app you need so you can succeed to your highest potential.

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